How we work

Creating a great website is a partnership between designer and client. 
The client has a vision and the designer's job is to bring that vision to life and make it meet their business goals. We have divided the process of building a website into 5 steps.

Intake

The intake is a list of questions. 
Among other things the “Intake” contains questions about:

  • General information about your company, sector and activities.
  • General information about your current online set up, if available.
  • Technical information about your current online set up, if available.
  • Graphical material, house style.
  • Content of the website.
  • The goals you wish to accomplish with your website and online activities.

Feedback

The feedback is our response on the information you’ve given us in the “Intake” phase. 
Among other things the “Feedback” will consist of:

  • Resume “Intake” (feedback in short).
  • Proposed Content Management System (CMS).
  • Brief description of features.
  • Design and usability.
  • How to accomplish your online goals.
  • Proposed marketing tools.
  • Estimated timeline.

By doing this phase thoroughly we’ll have a complete and detailed idea of your demands and expectations and get a clear starting point for the actual build. At the end of the “Set Up” phase we have the following results:

 

Content

  • Final site map (tree of menu items)
  • Content written out for all pages

 

Functionality

  • Technical set up (e.g. hosting, email)
  • Functionality description (what extra components, modules or plug-ins have to be used on top of the CMS)

 

Design

  • Mockups of all different styled pages. (e.g. home, content page, contact page, calendar page)
  • Final design of the website
  • Optional: Mockups for the newsletter and final design of the newsletter.

 

Marketing

  • Online marketing plan

 

Timeline

  • The final timeline of the project

At this stage we start the actual “Build” of the website. The outlining done in the previous phases will significantly speed up this phase and can be done with clear goals and expectations.

At Techini we have over 10 years of experience in building and maintaining websites and have always met our targets. Still it is very hard to exactly budget the hours up front. Therefore we maintain a 20% margin on basic projects. This is also done to keep the budget open for advancing understanding of the customer in which new ideas that arise can be implemented in the project.

 

CMS

The first step is to install and set up the Content Management System (e.g. site name, search friendly URL’s, offline message, system Time Zone, Database settings).

 

Template

  • In order to place content and modules on the right position we first build a template framework.
  • The design from the “Set Up & Design” phase will be build into it.
  • To finalize the template we program the code that’s necessary to make headers, links, text boxes etc. fit with the design.

 

Content

Content (texts and images) are going to be inserted. Every page form the Sitemap will be set up and filled with content. A menu will be set up, linking the pages.

 

Functionalities

The best way to add multiple functionalities is one by one. The order is outlined in the “Timeline” as agreed on in the “Set Up & Design” phase. Every functionality will be build, tested and after completion we ask the clients approval before we can proceed to the next one. In this way the project is easy to monitor for both Techini and the client.

Once your website is ready to go live, we prepair your website for deployment. We go through a series of checklists to ensure your website is error free and search engine friendly. A sitemap will be generated and your website will be submitted to all search engines for indexing. If you would like to notify your clients or visitors of your website launch, we will be able to assist you getting the message out.

Transfer

We initially build the website on our local server, where it can only be viewed by a select group we give permission. When the website works correctly we move it to it’s final destination on a public server where the website will still not be visible for the public, but is secured with a username and password.

Test and Security

On the public server we test the website and make sure user rights and databases are set up and configured correctly.

Live

Website will be made visible to the public.

Marketing

The “Launch” of a website is a moment to celebrate and often it can use some marketing right away. Let your customers know that you’ve got a new website. A newsletter could be a good way to do this, but there are also other ways to get attention / traffic. We are more than happy to advice and help you get and maintain traffic to your website from this point on.

Our service doesn't stop at the "Launch" of a website. After the launch we provide Support, Updates, Maintenance, Marketing and Back-Ups (SUMMB) for websites and systems. We aim for top customer satisfaction and our believe is that for a website this is measured over a period of a minimum of one year after the "Launch". After this period we have achieved high customer satisfaction and 100% renewal.

Support

Support through email and telephone during work days, from 9.00 to 18.00 o’clock.
 Furthermore a call back option on this website, in which you can choose at what moment and on what number you want a free call back.

Updates

Updates and patching of the CMS and the components, modules and plug-ins used on the website to ensure the website is running the latest, most stable and secure versions.

Maintenance

We do a content layout scan of your website once a month to maintain the layout and style of your website. Clients can also mail-in new content and we will publish it for them.

Marketing

Newsletter service, SEO scans (Search Engine Optimalization), client access to analytics website traffic, google webmaster tools connection and sitemap update.

Back-ups

Monthly back-ups of the website and database with a back up history up to four month.